https://www.righttimebranding.com/home daily 1.0 2022-01-06 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631136113582-60DD46BUXSL6AZYEXHAL/unsplash-image-ZMZHcvIVgbg.jpg Home - The Right Time to Dream. Let’s take your dream and make it a reality! Branding is all about telling your clients the story of your company - the story of your dream. By utilizing over 15 years of strategy and branding experience, we will help develop and tell your story. Sometimes that story needs to be told through new branding photos, branded items (logos, marketing materials, brand kits), a new website, or a revamped process. We start by listening to your needs and understanding what you need to tell your story. From there, we fill in the gaps, pull information out of your mind, and create branding items that communicate to your clients. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630519179027-GE3JWOLJ9GSMBU7P35FQ/MB+Headshot+%281+of+1%29.jpg Home - Right Time Advisor I’m Melissa, the eyes behind the lens, the ears listening to your needs, and the mind that will weave it all together and create a cohesive brand that helps to make your dreams a reality. My passion is helping others achieve their goals of starting and growing a company. I do that by bringing years of experience in marketing, branding, operations, and strategy together. But I mainly do that by listening to you. I listen to you talk about your vision, and your products or services. Then I boil your thoughts down to create a brand full of your personality that will help you serve your customers in a professional manner. My belief is that branding is more than logos and colors and fonts. Real branding is about an experience - your experience, your employee’s experience, and most importantly, your customer’s experience with your company. This is why I use my knowledge of branding and processes to create superior branding that encompasses the visual creative side and the processes that will drive the customer experience and evoke brand emotion. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/249c2c90-2a19-46c3-91ac-d505a16dea76/Hidden+Gems.png Home - Featured in Voyage Houston As seen in the January issue of Voyage Houston Magazine. You can read more about me and how I started both Right Time Branding and Right Time Photo in 2020. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630429892532-9IQ6AHL9TYO69SYV86NU/secondshot+%281+of+1%29-19.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630430197049-LIK4F5AW6K4UGBE221B8/book+%281+of+1%29-2.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630430293306-UTGQ1R76M1Y895BHV82G/unsplash-image-hGV2TfOh0ns.png Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630430370875-OT7WON6K29KNM8GQU2UT/unsplash-image-gcsNOsPEXfs.png Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/6766de9e-9ffd-45c8-a0c7-c276214b322b/Farm+%2839+of+1%29.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631291190078-EMELC1RBT0L8XNRUWXLT/branding%2Bcollateral.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/c857a5ef-284b-4ace-8de3-bffd4ccf07db/3.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629738815631-YBT132A5TF9830C0DBJF/box+kitchen+%281+of+1%29-12.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/186dc81b-b8af-4214-bd28-bea93cfe4436/Sacha+%281+of+1%29-14.jpg Home https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/2ccd9f5b-0494-430f-a566-49f453477b1f/Flower+Wall+%281+of+1%29-36.jpg Home https://www.righttimebranding.com/brandphotography daily 0.75 2022-12-19 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629737753610-IOZ186E4S0843DXX25VW/Branding+photography+for+author Brand Photography - Personal Brand Photo Session Whatever your business is, the way you tell your story can make all the difference. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630432566458-T28NEY97W13SQZCBK6YQ/bench+%281+of+1%29-6.jpg Brand Photography - Head Shot Photo Session It only takes a moment for someone to decide to listen to your opinion or follow your guidance. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629738468333-Q5XKZU5GQ36U9KC1VXAN/Beach+%281+of+1%29-5.jpg Brand Photography - Product Photography Session Make your product shine with custom product photos. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629470467812-ZFR1BATJPVHTI65Z6QEC/LivingRoom+%281+of+1%29-22.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629470520216-NQAPY1V7QC16WZ66T8RP/upstairs+%281+of+1%29-2.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629470821772-K03NE85H85ARZSA2RSXR/BTS+%281+of+1%29-45.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629470929620-A3ODIANRM2IK1U0Z1AYE/Mamawah+%281+of+1%29-2.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629471432736-MF7GZ57P1A8VMSGOUGQI/Caroline%2B%25281%2Bof%2B1%2529-5.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629471526546-2WEWH28935EXMUF961AK/Savannah.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629471631336-XWM7U3UCPEKXECQN4917/bench%2B%25281%2Bof%2B1%2529-6.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629471722061-C4SB1T0KX2CQGPN9XSR8/Arch%2B%25281%2Bof%2B1%2529-4.jpg Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629471803715-E7L65PSIOFTF8SVFYY04/Olga-+dark.jpg Brand Photography 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https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631136905503-81NX8AC4RTMA9VZED4NH/unsplash-image-hGV2TfOh0ns.png Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631136979687-HDCEQORNPILD0O55RC47/unsplash-image-gcsNOsPEXfs.png Brand Photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/2581682d-651b-455e-a1a8-ff36227f7391/Emily+%281+of+1%29-10.jpg Brand Photography https://www.righttimebranding.com/branddesign daily 0.75 2022-04-06 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630429892532-9IQ6AHL9TYO69SYV86NU/secondshot+%281+of+1%29-19.jpg Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629474934333-58GSOGE93WRTTPGKK74T/Coastal+Swim+Academy+logo.png Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629475108021-KFD3FAXB720VFDY5CM0K/Wild+Rose+logo+-+full+color.png Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629475214107-156AAQI16GO8C27U4RQ4/Kelli+Stallings+full+logo+-+large.png Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629475540260-GPFW2AMDKL13UOYLZ5ML/Metis+logo+-+rectangle.png Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629475719658-TYF4U0XJRFNSMYTM38TQ/NourishedNest+Logo.png Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630434103704-A8RYT26GK1C3AG6IGW3A/unsplash-image-ZSPBhokqDMc.jpg Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630434137594-CEEW7GGAMATU1TZMOQBR/unsplash-image-lFmuWU0tv4M.jpg Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/2ccd9f5b-0494-430f-a566-49f453477b1f/Flower+Wall+%281+of+1%29-36.jpg Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/ffcf8d75-af5a-4390-ba5d-d3d8aef999fb/secondshot+%281+of+1%29-19.jpg Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631133170609-182I4OYVOBD7AWLNV0LT/unsplash-image-hGV2TfOh0ns.png Brand Design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631137039314-0OZCYVV1KFNH3HXGN6PZ/unsplash-image-gcsNOsPEXfs.png Brand Design https://www.righttimebranding.com/website-creation daily 0.75 2022-04-06 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/d574e0f7-cf6b-4f0c-b678-8fb7cb748d79/Flatlay+%281+of+1%29-14.jpg Website Creation - Take all your branding and put it into a website focused on telling your story and walking your clients through your processes. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/126b410b-0602-40c9-9912-24842aeb9295/Houston+website+creation%2C+web+design%2C+website+development Website Creation - The Nourished Nest When I met Monica, she needed help setting up her website for her therapy practice. As we talked, it turned out that she needed full branding support. We created a logo, messaging, and color schemes to establish The Nourished Nest Therapy & Consulting. Once we had the basic building blocks for the company branding, we mapped out the website that she would need to reach more patients and create a safe space for mental clarity. Her new website started with service offerings, intake forms, and a list of resources. More importantly, the website has grown to be something Monica can point to as her own. She has grown her business to include e-commerce, online bookings, a multi-state therapy team, and connection to a new backend system. www.thenourishednest.com https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/b1f4f8dc-b74c-4931-978f-c1d86d565a4e/2.jpg Website Creation - Metis Advisors My work with Metis Advisors started with a photoshoot and a conversation. What started as headshots for one of the advisors, turned into branding and website development for a new company. Metis already had a website, but it wasn’t consistent with their branding strategy and it didn’t tell the story of their offerings. We had a full branding session, where we talked through concepts and pulled out keywords that the company wanted to focus on as they applied their healthcare revenue cycle management experience to their client’s business practices. After the meeting, we presented three concepts for a one-pager, and landed on “The heartbeat of your practice”. From concept, we delivered one-pagers, a refreshed website with a new domain name, sales presentations, and business cards. The website included service offerings, the Metis story, a blog, and inquiry forms. www.metisadvisorsus.com https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/c857a5ef-284b-4ace-8de3-bffd4ccf07db/3.jpg Website Creation - Timeless Rose Events I meet Keri at a photography event she was hosting. Her company, Timeless Rose Events, was already established with a website and a booked-up calendar. However, we started talking and she wanted to start appealing to a new clientele, while she increased her pricing. When I looked at her website, we decided to make some changes to re-vamp her website with new images, new messaging, and a new blog. The new website launched on her existing platform, with a new look and updated pricing. The new color scheme and imagery are brighter, cleaner, and more appealing to high-end wedding clientele. www.timelessroseevents.com https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/ffcf8d75-af5a-4390-ba5d-d3d8aef999fb/secondshot+%281+of+1%29-19.jpg Website Creation https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630430197049-LIK4F5AW6K4UGBE221B8/book+%281+of+1%29-2.jpg Website Creation https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631134080423-I29OWDFEKFLDI4PM6UD1/unsplash-image-gcsNOsPEXfs.png Website Creation https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/fa4dbe94-1a0c-42b0-bf0c-9d4e9172648d/1.png Website Creation Houston website creation, web design, website development - Houston Squarespace developer https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/8f828776-3468-4eeb-b721-65a91b6a813b/4.png Website Creation Houston website creation, web design, website development - Houston Word Press developer https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/6fd40764-4cd8-4d63-821d-d56457ce6d4e/2.png Website Creation Houston website creation, web design, website development - Houston Wix developer https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1488694d-6f0e-46b5-93ed-99e54b570032/3.png Website Creation Houston website creation, web design, website development - Houston Weebly developer https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/8f19ef74-bd94-4892-bd63-4512e2e41501/5.png Website Creation Houston website creation, web design, website development - Houston ShowIt developer https://www.righttimebranding.com/operations daily 0.75 2022-04-06 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631128414108-7RF7Y4K7C3K4MUCPWYU6/unsplash-image-xjSkI_seiZY.jpg Process Improvement - Process Audit Conversations - This starts with conversations about what you do to generate leads, qualify leads and usher them through your sales process. Process Mapping - We look at all the aspects of your company from lead to cash with not only a business lens but with a customer lens as well. Identify Current Hurdles & Options - All of these processes affect you, your efficiency, and your profit. They also all affect your customer experience. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1632335432935-5W8AMQLX5EUJRQXUNHDQ/unsplash-image-ETRPjvb0KM0.jpg Process Improvement - Process Re-Vamp Current State - Once all of the current processes and systems are mapped and the hurdles are identified, we can go to work to clear the hurdles and set up new processes or systems to make your company operate smoothly. Future State - This is a process re-vamp. In some cases, we can tweak what you are currently doing to make it more user-friendly. In other cases, we need to completely overhaul a portion of your business. Implementation - Either way, we are with you every step of the way to guide you, advise you on best practices, and implement the more efficient methods. Guidance and Sustainability - Every decision and change is made with you and your customer in mind. We advise you to make changes for sustainable growth and customer satisfaction. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1632335484592-SFOLMTIZZVYKJT92KBIO/process+design%2C+process+improvement%2C+revenue+operations%2C+revops%2C+sales+operations Process Improvement - Analytics Pull Data - If you do a process re-vamp or not, you need to be able to pull data from your systems to see where you are and where you are going in your business. Trending & Decisions - We pull data together to see trends and help you make strategic decisions with staffing, sales growth, or costing. Presentation & Dashboards - Data can be presented in a report, presentation, or custom dashboard which can be updated weekly or monthly. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1632335575964-3MQRYHX85JRT8OTRTVF9/process+design%2C+process+improvement%2C+revenue+operations%2C+revops%2C+sales+operations%2C+powerpoint+presentation+design Process Improvement - Presentation Design Review Current - If you have a current presentation, no matter how raw it is, we will review it and determine the next steps. If we are starting from scratch, we’ll listen to what you need and come up with a plan. Outline Presentation - We’ll discuss your audience and needs for the presentation. Based on your needs and audience, we will outline a presentation (create a strawman). Refine Presentation - Based on the conversations and outline, we’ll put together imagery and messaging that will tell your story effectively and efficiently. Get your message across to the right audience. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630439198455-L8QJW7MLBB2W38WH8OEK/unsplash-image-8F4EX4Nw1yY.jpg Process Improvement https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630439242381-NESWTGWJD50KXTIJVKLL/unsplash-image-SYTO3xs06fU.jpg Process Improvement https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630439335192-D72P0UO736JWN4RKY2NE/unsplash-image-mcSDtbWXUZU.jpg Process Improvement https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/ffcf8d75-af5a-4390-ba5d-d3d8aef999fb/secondshot+%281+of+1%29-19.jpg Process Improvement https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630430197049-LIK4F5AW6K4UGBE221B8/book+%281+of+1%29-2.jpg Process Improvement https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631133794018-6PIDIV709TT80Q8H6U2F/unsplash-image-hGV2TfOh0ns.png Process Improvement https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1632333574024-409DD4GEVCLGFU2JNZP2/unsplash-image-MAYsdoYpGuk.jpg Process Improvement https://www.righttimebranding.com/contact daily 0.75 2022-01-25 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/eaf442a2-3a35-4e08-a89a-f32a621fc5a0/CoffeeTable+%281+of+1%29-7.jpg Contact - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.righttimebranding.com/logocasestudy daily 0.75 2022-04-06 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630514596916-ENSVG60NOJ9GT16PCOPU/Emily+%281+of+1%29-5.jpg Coastal Swim Academy - Coastal Swim Academy Coastal Swim Academy was founded out of passion, mission, and tragedy. In 2007, one of Emily Tougleson’s 14-month-old twins accidentally drown. While processing that tragedy, Emily found ISR (Infant Self Rescue), a national program that teaches infants how to float and survive in the water. From the time she experienced ISR for herself, Emily knew it was her mission to help children and families survive and enjoy the water. Emily started on a path ten years ago, which has lead her to become a Master ISR instructor and trainer who has taught hundreds of children to swim and float. Emily knew she could reach more children by opening her own indoor facility. As a result, she has established Coastal Swim Academy. Emily knew the program, and had the clients, but needed someone to help her bring Coastal Swim Academy to life with full branding - logo design, creation of a branding kit with taglines to help the website developer, brand photography and marketing materials. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1630511422260-5G1KG0R0JCPA8P9RFDT5/Coastal+Swim+Academy+Pearland+Logo+design Coastal Swim Academy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631291053016-TA1QHTJ66PUY7OXHS2QB/Coastal+Swim+Academy+marketing+material+designs Coastal Swim Academy - Marketing Material. What started as an idea, grew into reality as we started to put the new Costal Swim Academy logo on marketing materials. Emily created shirts and I designed printed collateral too. Business cards Acheivement certificates Stickers Signs https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/6c1cacb2-db00-476c-a6e1-dc6f027e88a1/CSA+-+circle+sticker+navy.png Coastal Swim Academy Coastal Swim Academy Pearland Logo design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/075ea537-9c62-49b6-9d64-b4258f892727/Emily+%281+of+1%29-15.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/2cb0f87c-96d1-4046-8aa0-88bb54b6c783/Coastal+Swim+Academy+alt.png Coastal Swim Academy Coastal Swim Academy Pearland Logo design https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/8a2f2901-b878-4752-a070-d69bbf989204/Emily+%281+of+1%29-2.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/72076948-c6e7-40c8-af74-4068c967c65a/CSA+sticker+sheet.png Coastal Swim Academy Coastal Swim Academy Pearland Logo design and marketing materials, branding https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/2581682d-651b-455e-a1a8-ff36227f7391/Emily+%281+of+1%29-10.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/6230c311-74f2-4b94-b23c-8a5cb5482e96/Coastal+Swim+Academy+logo.png Coastal Swim Academy Coastal Swim Academy Pearland Logo design and marketing materials, branding https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/2417482e-2cd1-4368-9d61-949f3de62e4d/Underwater+%281+of+1%29-17.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/035d2736-f360-4535-8741-f38f1aa337ff/BackFloat+%281+of+1%29-4.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1631291053016-TA1QHTJ66PUY7OXHS2QB/branding+collateral.png Coastal Swim Academy Coastal Swim Academy Pearland Logo design and marketing materials, branding https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/14f83306-9670-43ca-b59e-c42bb8f06fdd/BackFloat+%281+of+1%29-10.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/9d5de840-d113-4493-9e5f-b2b00cfe4f9a/OwenUnderwater+%281+of+1%29-3.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots, underwater photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/18011fa3-2101-4a53-bffe-f0eaa7e43e27/Underwater2+%281+of+1%29-25.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots, underwater photography https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/9aadf2e9-7ef5-4799-aa2b-d6226ec80477/Underwater+%281+of+1%29-58.jpg Coastal Swim Academy Coastal Swim Academy, ISR Pearland, Emily Toungate Pearland, branding photography, headshots, underwater photography https://www.righttimebranding.com/brandingcasestudy daily 0.75 2022-04-06 https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1643142180492-R62BNEZVVJPKQ2CKFT5H/unsplash-image-DUmFLtMeAbQ.jpg The Nourished Nest Therapy - The Nourished Nest Therapy & Consulting In my initial conversation with Monica, she explained her dream of starting her own therapy group and breaking away from the current practice she was a part of at the time. When we meet, she was an independent counselor within a group practice - but she wanted to serve more clients and expand her dream. Her primary reason for starting The Nourished Nest was to serve more people and lead them on a road to mental health by providing a safe space for them to heal. During the COVID pandemic, mental health needs were on the rise and after we settled on a new logo and we launched her first website, The Nourished Nest was able to take off and grow. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/1629475719658-TYF4U0XJRFNSMYTM38TQ/NourishedNest+Logo.png The Nourished Nest Therapy - Logo design starts with a conversation In that first initial conversation, Monica talked about her expertise and how she thought of her practice as offering a welcoming, yet straightforward approach to therapy. We talked about images that are garnered by the words nurture, nest, and nature. Symbols of nests, birds, maternity were all things she wanted to steer clear from in the logo. She wanted a logo that appealed to both men and women. When she saw the final logo, Monica knew it was the one. The font actually matches her handwriting, and the circles nod to the illusion of a nest, without conjuring birds. The open circle symbolizes how therapy can envelop you and set you free. The colors purple and navy are both feminine and masculine - appealing to all genders. Through a few rounds of logo designs, we discussed rocks and nature and ended on succulents. Succulents need water and nourishment but can last without them for long periods of time. They are resilient and strong and with the right amount of nourishing, they can grow anywhere. They became the theme of The Nourished Nest and are found throughout the website. https://images.squarespace-cdn.com/content/v1/611e6f1fa8d01510f619202d/126b410b-0602-40c9-9912-24842aeb9295/1.jpg The Nourished Nest Therapy - Designing the website for growth Monica had already secured the domain name and had given it a go-to start her website. Howeer, she didn’t get too far and needed some assistance. After designing the logo and coming up with the themes and colors for the website, we got to work. The first version of the website connected to her existing back-end systems and consisted of an about me section, a page outlining services she provided, and a contact form for new and existing clients. She also wanted to have a place for people to go and find additional resources. During the initial launch, Monica received praise from current and new clients alike that mentioned ist was easy to navigate and easy to log into their system. 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